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A comprehensive and integrated presentation of the principles of general safety, safety education, and personal safety, this text combines a thorough presentation of history and techniques with cut...

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In this trusted text, world-renowned researcher and author Laurence Steinberg presents the scientific study of adolescence in a clear and accessible writing style. Theories and research methods are...

This classic text integrates theory and practice to provide comprehensive coverage of bilingual and ESL education. The text covers the foundations of bilingual and ESL education (who the students a...

Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations and thorough coverage. By far the leading speech textbook of...

Introduction to E-Commerce, 2/e, by Rayport and Jaworksi, can be used as the principles book for e-commerce. Much like there is a “Principles of Marketing” that is intended to be the fi...

Fundamentals of Corporate Finance, by Richard A. Brealey, Stewart C. Myers and Alan J. Marcus, has been applauded for its modern approach and interesting examples. Professors praise the authors' we...

Kreitner and Kinicki's Organizational Behavior, 6th Edition, continues its tradition of being up-to-date, relevant and user-driven. Kreitner and Kinicki's approach to organizational behavior is ba...

Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations and thorough coverage. By far the leading speech textbook of...

This comprehensive introduction to the different components of the school health program emphasizes the teaching of elementary health, with a secondary emphasis on health science. Its practical app...

Advertising and Promotion: An Integrated Marketing Communications Perspective, 6/e, by Belch and Belch, is the number one text in the Advertising market. As the field of advertising and promotion ...

Reed, Shedd, Morehead and Corley's, The Legal and Regulatory Environment of Business, is the landmark text that established the field for the Legal Environment of Business course. The 12th Edition...

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The Alternate Edition includes all of the same features and benefits as the Standard Edition. Its only difference is that it includes four additional chapters on more advanced topics: Risk Managem...

Driven by learning goals, previous editions of this text have been widely adopted for their accurate and up-to-date coverage. While maintaining these hallmarks, this revision includes increased cov...

In 1963, the first edition Legal and Regulatory Environment of Business, led by Bob Corley, started a new course emphasizing the legal environment in which business is conducted. By focusing on th...

The 15th Edition of Basic Marketing by Perreault and McCarthy builds upon its pioneering beginnings that introduced the “four Ps” to the introductory marketing course. The unifying focu...

Whether a novice or an experienced speaker, every student will learn how to be a better public speaker through Lucas' clear explanations and thorough coverage. By far the leading speech textbook of...

This first edition text for the introductory Comparative Politics course uniquely achieves a balance between the methodology and science of politics and the comprehendible, comprehensive type of te...

Mallor, Barnes, Bowers and Langvardt’s, Business Law: The Ethical, Global, and E-Commerce Environment, 12th Edition, is appropriate for the two-term business law course. The cases in the 12th...