This is the book, more than any other, that helped me set up my practice. It contains practical information about how to get new customers after opening the doors, not to mention how to advertise without being crass. If I'd bought it earlier, I would have been even more successful. Even though it says "after startup," I think reading it before startup is good.

I experienced Dr. Delman's knowledge and skill in chiropractic and practice management as a patient many years before following in his footsteps. When I saw that he had written a guide book for the rest of us, I was thrilled. I own both the first and second editions. Dr. Delman explains the "how-to's" of a successful practice in a concise, understandable and enjoyable format. This is a must for any DC at any stage!

I often shake my head in disbelief to think that many of my fellow chiropractors will shell out thousands of dollars in practice management seminars when a book such as this exists for a fraction of the cost, and in truth, is much better.

Ivan Delman has managed to take important universal truths of business success and apply it to chiropractic in a simple but powerful way. Passion, wisdom, humor, and compassion are the hallmarks of his writing style that walks you through essential steps in creating the practice of your dreams.

Just as in chiropractic we tell our patients to please try chiropractic first before doing expensive, needless surgery, I suggest that D.C.'s read this gem of a book first before attending an expensive seminar.

You won't be sorry.