Selling 101: What Every Successful Sales Professional Needs to Know 
asked by nutshell on November 8, 2006 1:48 PM
Here in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing each vital moment of every single day; and looking to the future with hope, optimism, and education. His tips will not only keep your clients happy and add to your income, but will also teach you ideas and principles that will, most importantly, add to the quality of your life. Content drawn from Ziglar on Selling.
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Seldom is a book as aptly named as Selling 101. This is a true primer on the ABC's of selling. Author and sales expert Zig Ziglar walks you through the sales process, teaching you how to find prospects, overcome "call reluctance," pose the right questions and ask for the order. He touches on all of the fundamentals, using examples from his experiences to illustrate his main points. His brief, concise prose is easy to understand and even easier to incorporate into your sales practices. The seasoned sales professional will not find anything new in this basic textbook, but we recommend it to anyone who is new to selling, particularly if you lack a mentor to give you this kind of guidance. This handy manual will provide know-how that is usually gained only by experience in the field.
reviewed by borat on November 21, 2006 7:03 PM
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Good short book if you are looking for something basic. There is certainly nothing dynamic, but Ziglar hits several points right on and gives a nice overview.
reviewed by samoan on November 29, 2006 4:36 PM
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This is the perfect sales book for anyone who is considering entering the field of sales or that is just beginning a career in sales. Zig Ziglar gives practical, real world sales tips that will pay immediate dividends. David Otis, Author of "Walk Fast, Talk Loud and Smile (How to Succeed in Sales and Have Fun Doing It.)
reviewed by potato on November 29, 2006 6:11 PM