A best-seller in its first edition, Scale Development: Theory and Applications, Second Edition has been extensively updated and revised to address changes in the field and topics that have grown in importance since the first edition. Widely adopted for graduate courses in departments such as Psychology, Public Health, Marketing, Nursing, and Education, this book will prove beneficial to applied researchers across the social sciences.

New to the Second Edition:

Praise for the First Edition:

"Very readable, well organized, and straightforward. I would recommend this book for practitioners, graduate students, and faculty members who are seeking a practical, rather than a psychometric, treatment of scale development. This book offers a clear overview for those interested in the development and validation of measurement scales."

--EVALUATION PRACTICE