Every sales person must keep up with the "new" styles of sales calls and techniques this book help with excellent written worksheets and great added value.

Ann is a powerhouse; she takes a no-nonsense but entertaining approach to sales and customer relations. As a speaker, and is a dynamo; I just love her and this new book! She has done it again.

As an author, lecturer, and mentor in e-marketing, sales, and personal development, I truly know the value of good copy. But more importantly is keeping the customer after they have effectively been converted from prospect; this is an area all too often neglected in today's "secret's of the close" sales world.

Though it took me a while to get around to reading Ann's book, you shouldn't follow my lead; you should get the book today, right now, and absorb its material from cover to cover. For the sales novice to the sales expert, you will not be disappointed in what Ann delivers in this wonderful book.

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I have a fairly young sales team that needs a lot of the basics and "How to Win the Sale and Keep the Customer" gave me good starting points and examples to utilize. I have used the Responding to Objections chapter to set up daily huddle meetings around and get the team involved in their own training.
I Also like the bullet points pulled out for quick reference. It helps when I need to get a quick example or reference.
The book is a good reference for the new manager or seasoned veteran on what the basics are for the growing sales representative.

This book is packed with information that really works. We just started a telemarketing department to sell imaging supplies. Well at the end of our 2nd week with your programs, we have added ten new customers. I would recommend it to anyone starting or running a telemarketing department. What a Great Start!

This book saved my job.....I have been in sales for over 7 years but I had no experience selling medical supplies over the phone. I had a horrible sales territory. No training from my company and I was put on 60 day performance review. At the time, my achievement torwards my sales quota was 58%. After reading Ann Barr's book, I achieved 85%+ thereafter. I am no longer on warning. I was able to raise my GP, raise my average order, and closed $100,000 account over the phone. My confidence is back and I have fun selling over the phone. Not only did it provide the skills to be successfull but gave me ideas that help seperate me from my competition. Thank you Ann!