This book was very good I found it to be a step by step way to start a business, however, I'm not so sure it was great in helping those who need to find ways to start up their business w/out the help of others. For example I will be buying my inventory all own my own from my earnings from my primary job. I needed to find INEXPENSIVE vendors, and I just didn't get all that I expected from this book. The book is very easy to follow and gives GREAT advice and EXCELLENT motivation. Shirley is A.O.K in my book

I bought at least 10 books when starting my business and this is the only one I actually still refer to. The Marketing chapter gave me so many ideas that never would have occured to me. She really goes into great detail about every last thing that you would need to know - from finding vendors to creating a business plan to setting up your home office. There are no design ideas or color pictures, but the "Tips and Techniques" were invaluable. I was starting from scratch as far as owning my own business is concerned, but this book walked me through every step. I'd recommend it to anyone thinking of going into this business.