Get More Referrals Now! this question feed

asked by heavymetal on November 14, 2006 9:18 AM

Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers:

Work less and earn more by getting existing customers to work for them generating high-quality referrals Turn every business contact into a relationship and every relationship into a sales success story


Reviews

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I decided to review the library's copy before I bought it and I could not get enough info out of it! I found myself taking notes and almost writing in the library's copy! I rushed and bought the book. Now it's covered in pink and yellow highlighter. I feel like I'm back in college preparing for an exam -- except this time, my studying is going to directly contribute to my bank account! Truly valuable!
reviewed by wellness on November 27, 2006 12:17 PM

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I found this book to be very educational to anyone in the sales industry. I used most of the techniques and found them beneficial to the growth of my business. I found the material easy to read and straight to the point.
reviewed by pits on November 28, 2006 6:56 PM

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Overall an interesting read. Makes you think out of the box. This book gave me more ideas to make my business grow.
reviewed by ivan on November 28, 2006 11:17 PM

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I enjoyed the book it is definitely something I will use in my new business of selling home alarm systems.
reviewed by goonball on November 29, 2006 4:37 PM

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